Starwood's Spin on Green

Posted by the*point*man 21 September 2009 at 06:28AM

We’ve all seen the attempts at helping reduce waste at the hotel chains.  At the Marriott, they have a nice placard explaining how much water is wasted due to laundry and politely ask customers to re-use towels by hanging them up.

A few fellow roadwarriors have noticed Starwood’s spin on green when they received a door tag on their desk with the following:

“You have the option to decline housekeeping service for the day.  For helping us conserve natural resources, we are happy to offer you a $5 gift card for use at participating food and beverage outlets within our hotel or 500 SPG Starpoints redeemable at checkout”

At the W in San Francisco they are offering to purchase $5 worth of carbon credits for each day you forgo the housekeeping. Gift cards, carbon credits, and points are great incentives.  More hotel chains should take note and offer something similar.